Nigerian market is the largest telecommunications market – GSMA

THE mobile technology industry in Nigeria, South Africa, Kenya and other sub-Saharan African countries is expected to contribute about $166 billion in value to the region by 2020, which translates to about 8 per cent of the region’s expected GDP.

Besides the report, which was released in South Africa explained that the industry contributed more than $ 100 billion to the region’s economy in the 2014 business year.

This was disclosed in a new Global System for Mobile communications Association (GSMA) study published and presented at the ‘Mobile 360 Series – Africa’ conference, in Cape Town, South Africa.

Going by analysts, the, Nigerian market is adjudged the largest telecommunications market with over five big players including MTN Nigeria, Globacom, Airtel, Etisalat and Visafone. The market, which is worth over $32 billion, has surpassed the 100 per cent teledensity mark and currently has over 150 million active telephone subscribers.

The study observed that the SSA region will be the world’s fastest-growing mobile region. GSMA said the region overtook Latin America in 2014 to become the world’s third-largest mobile subscriber market, behind only Asia Pacific and Europe. The number of unique mobile subscribers in Sub-Saharan Africa is forecast to surpass half a billion (518 million) by 2020, representing almost one in two (49 per cent) of the region’s population by this point.


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