ONE-Naira Integrated Resources Ltd, owners of i-naira.com brand, has launched the first online auctioning platform in the country called i-nairabid. The platform is a wholly owned Nigerian company with speciality in consumer sales promotion and was established to deliver value bargains to under-served consumers across the country.
Speaking on the innovative platform, its CEO, Hillary Nwaukor, said it was founded to fill a yawning gap in the market, which is delivery of value bargains to consumers. He further noted that the company through its auctioning platform will act as a middle man between merchants/vendors and consumers seeking for value bargains online.
He said: “Our goal is to help companies reach a broader consumer base across the country beyond their traditional audience and channels. Our robust self-aware intelligent platform, i-naira.com, offers bargain merchandise in categories that include fashion, electronics, household items, automobiles and real estate, using promotions and auctioning as tool.
Nwaukor pointed out that in auctioning, prices could start at zero but an auction would only close at a price within the agreeable terms between i-naira.com and the vendor that provided the item for sale.