CHI Limited has introduced “Can Pack” for their juice like Chivita 100%, Chivita Active and Chi Exotic.
The company said in a statement that the re-packaging is a reference point to how the brand has leveraged on consumer feedback to drive innovative and affordable packaging that suits their lifestyle.
The new Juice Can Pack which is targeted at hip, trendy and On-the-Go consumers is designed in a dynamic prismatic shape with an attractive cap that is well blended into the pack. With an affordable price of N100, the 315ml Can Packs contains enough juice to satisfy individual consumption and offers competitive pricing as well as value for money. Its handy size allows consumers to take it along with them wherever they go and fits into the lifestyle of young upwardly mobile consumers.
According to Deepanjan Roy, Managing Director, Chi Limited, “the new and attractive 315ml can pack has a genuine consumer appeal and the feedback from the market has been fantastic.
At the cost of N100, we are confident that the affordability, accessibility and convenience of this trendy, handy and On-the-Go Can packs would ensure that our consumers continue to get the same refreshing taste and nourishment”